Healthcare
Patient pipeline for practices that compete on more than insurance lists.
Healthcare marketing fails in two directions: agencies that understand ads but not compliance, and compliance minded vendors that cannot generate demand. We have shipped both sides together: service line architectures, compliant intake, certified ad accounts, and the content patients actually search before they book.
Catalyst with the HIPAA form and call stack add on, so every form and every recorded call is BAA covered before the first ad runs. Practices ready for outbound to referring physicians move to Kinetic. Pricing is published.
Built inside the rules
HIPAA aware intake flows, privacy policies and notices drafted for real review, compliant email infrastructure for form handling, and ad accounts navigated through certification requirements including LegitScript scoped programs. We have untangled certification issues that stall most agencies for months.
Service line SEO that maps to how patients search
The proof pattern: a seven page concussion program hub covering symptoms, treatment, recovery, and referral paths, matched to a search campaign ad group by ad group. Every service line in your practice can work this way.
The trust layer
Patients check the practice site, the doctors, and the reviews before booking. We build clinician forward pages, structured data that earns the rich results, and the review velocity system that compounds.
What founders ask first
Intake flows are designed so PHI is handled by compliant infrastructure, with BAAs where required. We have implemented HIPAA compliant form delivery for client practices.
We have managed certification including LegitScript and policy constrained accounts. Category rules are scoped before we commit to numbers.
Yes. Service line architecture scales cleanly across providers and locations.
A stable cost per booked consultation by the end of the 90 day ramp, with organic service line growth compounding after.
George Stoff, Founder and Lead Engineer
Thirty years building software, brands, and demand. On every account.