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Answers · Updated 2026-09-04

Do social media posts need MLR review?

Only the ones that make a clinical, safety, or efficacy claim. A founder story, a hiring post, a conference recap, or a photo of the lab does not. Batch the ones that do into the weekly review with the blog post.

Most social content skips the gate, which is why a regulated company can still publish eight or sixteen posts a month. The claim library makes the ones that need review fast.

Answered by George Stoff, Founder and Lead Engineer

The division of labor

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