Answers · Updated 2026-09-04
How much does connected TV advertising cost for a regional business?
Connected TV clears at a blended $26 per thousand impressions in 2026, per Adwave, with most campaigns at $25 to $35. A meaningful local test is $10,000 to $15,000 a month in media for 8 to 12 weeks.
Managed service platforms add 10 to 20 percent on top of media. Our Critical Mass tier carries a $25,000 monthly media minimum spent in your own accounts, with an exposed versus control measurement plan in the agreement.
Answered by George Stoff, Founder and Lead Engineer