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ISOVERTIC

Answers · Updated 2026-09-04

Can a regional medical group afford TV advertising?

Yes, on streaming. Connected TV can be bought by ZIP code at roughly $26 per thousand impressions. A three location group with a reputation driven service line tests at $10,000 to $15,000 a month for 8 to 12 weeks in its best market.

The spot is promotional content, so any outcome claim goes through medical review and the landing page needs a BAA covered form. We run it on Critical Mass with a $25,000 monthly media minimum and an exposed versus control plan.

Answered by George Stoff, Founder and Lead Engineer

Where this lives in the system

Critical Mass, From $25,000 per month on a 12 month term, plus media

For companies running more than one brand, or ready to own a market.

Pricing is published
TV and CTV

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