Answers · Updated 2026-09-04

What counts as a qualified meeting in an appointment setting program?

A held conversation with a person who matches criteria agreed before the program starts, role, company type, and a stated need, confirmed in advance and delivered with a brief on who they are and why they said yes.

The criteria go in the agreement next to the monthly number. A meeting that no shows or fails the criteria does not count against the commitment, which is why confirmation sequences run before every call.

Answered by George Stoff, Founder and Lead Engineer